Alive Museum (Insa-dong Branch) [박물관은 살아있다(인사동점)]
Seoul · Neighbourhoods & streets
The Alive Museum is a media theme park located in Insa-dong. The exhibition here is made up of optical illusion art, large objet, and digital media pieces, which allow you to delve into the land of mystery. It is made up of different sections like the Insadong Photo Studio, Game Village, and the Toy Village.
| Type | Neighbourhoods & streets |
|---|---|
| Region | Seoul |
| Address | (B1 and B2, Daeil Building), 12, Insadong-gil, Jongno-gu, Seoul |
| Hours | 10:00-18:00 (Last entry 17:00) |
| Closed | N/A (Open all year round) |
| Admission | 12,000 won |
| Parking | Available |
Getting there
What's on nearby
Events run on fixed dates — check these against your own trip. Trip Planner shows everything on for the days you are in Korea.
- Jan 1, 2026 – Dec 31, 2026Gugak Performance Jinyeon
- Oct 15, 2026 – Nov 16, 2026Chae Sung-pil: Earth, Water and the Inscription of Time
- Oct 14, 2026 – Nov 2, 2026박성배 개인전 《MOVE》
- Jan 1, 2026 – Dec 31, 2026Namsan Beacon Ceremony and Traditional Culture Events
Within walking distance
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Dynamic Maze (Insa-dong)

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Beautiful Tea Museum

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Insadong Cultural Street

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Tapgol Park

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Insa-dong Antique Art Street

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NKDB North Korean Human Rights Exhibition Hall

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Insadong Garlic Bossam

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