
Insa-dong
인사동 · Seoul · Neighbourhoods & streets
Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes. · · The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center. · · The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique. · · Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.
| Type | Neighbourhoods & streets |
|---|---|
| Region | Seoul |
| Address | 62, Insadong-gil, Jongno-gu, Seoul |
Getting there
On nearby while you're here
Events run on fixed dates — check these against your own trip. Trip Planner shows everything on for the days you are in Korea.
- Aug 13, 2026 – Sep 10, 2026Kim Duck-ki: Where Light Lingers
- Apr 28, 2026 – Aug 29, 2027Andong Byeolgung: Layers of Time
- Sep 2, 2026 – Sep 21, 202630th Jeju Art Festival: Star by Star
- Sep 11, 2026 – Sep 16, 2026Seoul International Writers' Festival
Within walking distance
Seoul Museum of Craft Art (SeMoCA)

HIDE AND SEEK - Ssamzigil Branch
Ssamzigil

Kyung-In Museum of Fine Art

Museum Kimchikan

Bukchon Hanok Village Gamgodang Street
Songhyeon Green Plaza
